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RETAIL SEMINAR SERIES

All seminars are free and open to the trade. Registration for LA Fashion Market x LA Kids Market is required. Click here for Registration policies. Seminars are located in the CMC's Penthouse on 13B.

Please RSVP! taylor@cmcdtla.com | 213.630.3616




MON, OCT 9  
9:45a-10:45a

CONSUMER TRENDS IN 2018
This seminar takes a look at the consumer trends for 2018 and what you need to know to prepare for a successful selling year. Syama Meagher is the founder and CEO of Scaling Retail, a retail strategy and creative agency based in NYC and LA. Her firm works with brands to integrate innovative sales, marketing and merchandising strategies. Global clients include: United Nations, LZL, and Sugarhigh Lovestoned.

Presented by: Syama Meagher, Scaling Retail

   
11a-12p

WOMEN’S & YOUNG CONTEMPORARY TRENDS FOR SPRING/SUMMER 18
This presentation reviews essential women's and young contemporary trends buyers need to know for Spring/Summer 18. It will include Fashion Snoops' acclaimed mood movies to set the tone for the season. Thematic expressions, colors, key items, materials, patterns, and details will be featured.

Presented by: Melissa Moylan, Fashion Snoops

   
1:30p-2:30p

IDEAS TO IMPROVE PROFIT & CASH FLOW NOW!
The old saying that “Cash is King” couldn’t be truer than it is today. Join Paul Erickson as he goes through a step by step process on how to improve your cash flow and increase top line sales. While we all think we are familiar with the basics of inventory management, do we see all of the connections between SKUs and financial analysis? Starting with the basics, Paul will share alternative concepts, techniques, and formulas to improve inventory turnover, cash flow, revenue growth and gross margin. The presentation teaches from experience – not theory. Learn specific techniques to control your inventory, increase your margins, improve your stock sell through and start making more money now.

Presented by: Paul Erickson, RMSA Retail Solutions

   
TUE, OCT 10  
9:45a-10:45a

THE PSYCHOLOGY OF PRICE (THE MARK UP & MARK DOWN GAME)
Consumers want the best deal possible whether they need the item or not. Getting to the best price is winning in their minds. But the right price is not always the lowest price. Join Paul on a fascinating journey as we explore the psychology of price from the retailer and consumer's point of you and then learn what to do about it. Learn the tactics you will need to deploy to maintain your competitive position with an eye - or two - on your long term profits.

Presented by: Paul Erickson, RMSA Retail Solutions

   
11a-12p

BE SOCIAL: FROM LAUNCH TO LIKES!
Learn the latest social media trends, from launch to execution. We'll dive into must-have social media tools and cover the ins and outs of what it takes to have a successful social media strategy.

Presented by: Ali Grant, Be Social

   
1p-2p

THE IMPORTANCE OF INFLUENCERS FOR THE MODERN DAY RETAILER
Ali Grant, founder of Be Social, will be taking a deep dive into modern influencer marketing tactics with an expert panel of bloggers, podcasters, and entrepreneurs. The panel will provide insight on influencer relations straight from the source with topics ranging from approaching influencers to choosing the most organic fit for your campaign. The panel includes entrepreneur and blogger Kaitlynn Carter, podcaster and actress Becca Tobin, blogger Sophie Elkus, blogger Everyday Pursuits, and entrepreneur and celebrity designer Ben Baller.

Presented by: Kaitlynn Carter, Hey, Miss Carter; Ben Baller, Superism; Becca Tobin, The Lady Gang; Ashley Torres, Everyday Pursuits; and Sophie Elkus, Angel Food Style
Moderated by: Ali Grant, Be Social

   
WED, OCT 11  
11a-12p

TRADE SECRETS! WHAT ARE OTHER RETAILERS DOING TO BE SUCCESSFUL?
Not every retailer is suffering in this economy. There are many that are actually very profitable and have great cash flow. In this economy, now is the time to get a competitive edge and increase market share. Discover the industry secrets that successful retailers know, and learn how to implement these changes into your business to find better cash flow, better profitability, and more fun at your stores.

Presented by: Dan Jablons, Retail Smart Guys

 


LA KIDS MARKET HOSPITALITY

Located on LA Kids Market floor 6A of the CMC.



CONTINENTAL BREAKFAST
Daily | Mornings | 6a Elevator Bank




KIDS BUYER LUNCH
Daily | 11a-1p | Participating 6A Showrooms
Stop by a participating LA Kids Market Showroom for a complimentary lunch voucher to use at a variety of onsite CMC eateries.




SNACK CART
Daily | Afternoons | 6A Hallways





MARKET SWEEPSTAKES

Five Lucky Buyers Will Win Cash Prizes

NO PURCHASE NECESSARY! HERE’S HOW TO PARTICIPATE:
1. Pick up your official CMC Market Passport from the Registration Desk located in the lobby.
2. Fill out all requested contact information on the Passport.
3. Visit a total of 10 different CMC/LA Kids Market Showrooms and/or CMC Tradeshow Exhibitors during published show hours between October 9-12 and collect a Passport sticker & signature from each individual Showroom/Exhibitor.
4. Turn in the CMC Market Passport complete and with your business card attached to the Buyers Lounge (Suite B271) after all 10 of the Passport stickers & Showroom/Exhibitor signatures required for entry into the drawings have been collected.
5. Five winners will be announced one week after Market. Winners will be required to return and pick-up their prize at any future Market in 2018.

THE PRIZE
$500 (five winners)

THE RULES
1. Each Passport sticker & signature submitted must be collected from 10 different CMC/LA Kids Market Showrooms and/or different CMC Tradeshow Exhibitors.
2. All Passports must be turned in before 6p on Thursday, October 12 to the Buyers Lounge (Suite B271). 
3. Five winners will be announced one week after Market. Winners will be required to return and pick-up their prize at any future Market in 2018.

 

Click here for more LA Fashion Market receptions & special events open to LA Kids Market buyers.

 
 

 

 


 

California Market Center

LA KIDS MARKET SHOWROOMS ON FLOOR 6A.   9TH & MAIN. DTLA.   |   BUYERS 213.630.3618  |   LEASING 213.630.3646